Essence Digital Sales
With fewer personal interactions taking place in branch, banks must find new ways to identify their customers’ financial needs, understand them and act on these insights. Technology-savvy customers expect their growing needs to be both met and exceeded. Being able to engage with them pro-actively, deliver tailored communications and offers, are factors that help to create a long-term relationship and ultimately increased revenue.
FusionBanking Essence Digital Sales is an innovative solution that caters to the requirements of demanding digital users. Integrated with the Digital Channels’ omni-channel platform, FusionBanking Essence Digital Sales provides an efficient way to manage, execute and track marketing campaigns across channels.
Use your insights on your customers to create new revenue streams by including relevant, targeted and personalised offers on all channels.
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Create new revenue streams through successful digital sales
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Discover how and why Ilmarinen, a leader in the pensions market, built an alpha strategy internally in a recent case study from Misys.